Amschela is a PETA Approved vegan affordable luxury accessory design brand, born in the UK. Focused on encapsulating the intrinsic charm of the modern day contemporary woman. Our handbags are timeless with a fun aspect, adhering to the individual character of the wearer navigating life from day to night . We strive to ensure that our handbags are created with our clients personality and sustainability central to our vision. Amschela strives to use high quality, environmentally-friendly, certified materials that are sustainable, serve to reduce our carbon footprint and are not harmful to animals. Embracing our social responsibility is embedded in our future roadmap.

Amschela launched by Keri Andriana sets out to create positive change in the fashion industry, for a fully inclusive accessories brand that is diverse and inclusive of all women around the world, removing the status quo that luxury is non-exclusive. Keri Andriana combines her business acumen acquired from a legal background to navigate the brand through the fascinating and complex fashion industry, with a desire to also assist future designers who have entered the industry via non-traditional backgrounds with a focus in promoting  British Manufacturing. Keri Andriana was a nominee at the Fashion Awards 2020.

Amschela offers customers interchangeable seasonal pieces that are made to entwine with today’s lifestyle. The new Genesis collection from Amschela combines a simplistic and elegant contemporary design, designed to fit into the wearer’s main capsule collection of timelessness. The Genesis is a testament to classic styles adapted with modern yet distinct texturing in a bold yet alluring colour palette. Each colourway stirring up an identification structure that is transcending in character and will last for years to come, that maintains sustainability at the core.

Amschela has customers from all over the UK and has a growing international community in the USA. Europe and Australia. The Amschela community #withamshela is the staple of the brands ethos and visionary  future. Since launch the brand has gained huge traction and featured in Sky, ITV, Google, British Vogue, Elle, Vanity Fair, Tatler, British GQ and many more. Amschela recently won the SW Luxury Accessories Retailer Award at the Bristol Life Awards and Business of the Year at the MTM Awards & was a finalist at the Great British Entrepreneur Awards 2019. Amschela became a member of the British Fashion Council in 2020:

Amschela is clear on our social responsibility to protect our environment and seek to serve a circular business model with 100% traceability of all materials used in our products by 2030.

As a PETA Approved Brand with full certification we use materials that have been approved as sustainable and that do not harm the environment or are less harmful than others.

You can find us on the approved list here:

Amschela is also a keen supporter of young persons from disadvantaged backgrounds wishing to enter the fashion industry and offer opportunities by way of work placements, internships and UK government skills schemes to young persons between the ages of 16 – 24 years old to try and address the disproportionate barriers to entry.

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This company's commitment: Net Zero by 2030
SME Climate Hub

The SME Climate Hub is a global initiative that empowers small to medium sized companies to take climate action and build resilient businesses for the future. 

The Hub is an initiative of the We Mean Business Coalition, the Exponential Roadmap Initiative and the United Nations Race to Zero campaign in collaboration with Normative and the Net Zero team at Oxford University 

About the SME Climate Commitment

The SME Climate Commitment is one of the three pillars of the SME Climate Hub and provides SMEs - no 1 matter their sector or geography - with the opportunity to make an internationally recognised climate commitment which is aligned with the latest climate science. SMEs that make the SME Climate Commitment will be recognised by the United Nations Race to Zero campaign and join a wide range of governments, businesses, cities, regions, and universities around the world that are committed to achieving net zero carbon emissions. 

SME business leaders that make the SME Climate Commitment agree to start taking action  immediately toward three core aims:  

  • halving emissions before 2030,
  • achieving net zero emissions before 2050 and
  • disclosing progress every year.

These are intended to be the minimum level of commitment and action – we of course encourage your business to go as far as you can, as fast as you can.

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Review list of all SME Climate Hub committed businesses: 

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Climate commitment
This company's commitment: Net Zero by 2030
About ConnectAmricas

CA logo ConnectAmericas is the largest business platform in Latin America and the Caribbean created in 2014 by the Inter-American Development Bank in collaboration with Google, Mastercard, Sealand, Meta and DHL. Our objective is to help small and medium-sized companies (SMEs) do more and better business and investments in their countries and abroad. We provide free training for entrepreneurs, we support them in their internationalization process, we connect them with clients and suppliers abroad and we facilitate them with financing options for SMEs. Likewise, supporting the IDB’s 2025 vision, ConnectAmericas generates activities focused on small and medium-sized companies, gender and diversity, climate change, sustainability and nearshoring.
About IDB Invest Climate Change solutions
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IADB Invest advises their clients on climate-smart solutions adapted to their specific needs. We want our investments to help develop both economically and environmentally sustainable business models.

IADB Invest work on climate innovation with differentiation strategies, new technology testing, pilot projects, and the design of green financing products. We develop appraisals, such as market research studies, risk analysis, energy and environmental management audits, and water and carbon footprint analysis. We also develop feasibility studies on energy storage, energy efficiency and ecosystem services assessments. Finally, we can also provide support for sustainable certifications.
About the Climate Smart Network
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The Climate Smart Network partners with global initiatives to empower climate smart small businesses.

The platform provides the means to enable small businesses to showcase their commitment to low carbon transition and resilience, the measures they have implemented following coaching, or their compliance to third party standards which address low carbon transition and resilience.
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Commitment to reaching low carbon transition/reduce emissions or increase resilience.


Certification under an independent and verified standard with climate criteria can be a pathway to low carbon transition.


Coached process identified and measures adopted to mitigate climate impact or adapt to climate change.

About ConnectAmericas
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ConnectAmericas is the first social network for businesses in the Americas, dedicated to promoting foreign trade and international investment. It seeks to help SMEs strengthen their businesses, by providing them access to communities of clients, suppliers and investors in the region and all over the world, segmented by industry. It also provides useful and simple information about procedures and regulations for international commerce, and about the financing opportunities available in IDB member countries.

ConnectAmericas was created by the Inter-American Development Bank (IDB) with the support of Google, DHL, Sealand, Facebook and Mastercard.

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